|Subtitle||How Startups succeed by putting people first|
|By||Mareike Mutzberg and Margareta Sailer|
Learn how to:
– Become an inspirational leader
– Attract, recruit, retain the best talent
– Discover the secrets of company culture; how to nurture and develop it
– Crack the code of internal communications
– Maintain a happy, motivated, effective, loyal team
– Create an EQ-driven, human-centric successful company
Margareta (Meggy) and Mareike met during the startup phase at Lilium, a unicorn aviation scale-up.
Mareike became responsible for the culture and employee experience of Lilium’s rapidly growing team.
Margareta was key to the people strategy at Tesla, one of the boldest and most successful brands of the 21st Century.
‘This book is pretty good stuff. Lots of first hand insight and very helpful information. A must read, if you consider to get your own startup going.’ Amazon 5 star review by Prime Business Founder
‘High tech start-ups drive innovation. But only people have ideas. Often entrepreneurs struggle with the “power” skills that allow leaders to communicate, prioritise their people’s experience, and to build productive cultures. The authors bring principle and process to life through their personal experiences in companies such as Tesla and Lililum.’ Justin 5 star review on Amazon
If you are looking for guidance on how to run your business – stop looking. It’s all in there.
Reviewed in Germany on 25 July 2022
‘Easy to read and easy to understand. The authors let you participate in their first-hand knowledge of Startup culture and help you to avoid common mistakes.’ Prime Business Founder on Amazon Germany